Senior entrepreneurs often begin their online journey out of necessity. This is what happened to me initially although I have always had a desire to earn a living online. With myself the global recession bit hard into my commercial property portfolio however many others who I know in the property industry for example involuntarily lost their jobs or their business through no fault of their own or had to retire on meager savings or a pension arrangement which had not fully matured in terms of contributions and which is totally inadequate for today’s cost of living.
There are certain challenges in building a business on the ‘net that are unique to some of the older generation. Given that when I went to school in the 1970’s there was only one computer in the whole school and only one teacher who knew how or was allowed to use it!!!! One problem is that many seniors don’t know or understand the intricacies of the new computer technology despite the fact that almost every household has now some form of computer or tablet and almost definitely a mobile phone. They may flounder or become discouraged as they try to learn.
One danger of trying to learn the new technology is trying to do too much – too fast. It takes time to learn even the basics of a computer and how the Internet works. Starting a business can be a scary transition from working for someone to working for yourself and when you have the added obstacle of learning a new technology, it can be very daunting.
Luckily, starting a business on the ‘net doesn’t require breaking the bank with start-up costs unlike the associated costs of starting up a bricks and mortar business. If you have a computer and access to the Internet, you’re already well on your way to gaining the business acumen you’ll need.
Websites and other types of help exist that promote senior entrepreneurial activities and offer solutions to any and all problems seniors may face. This includes affiliate marketing, network marketing or selling goods and services. Even the traditional networking companies such as Avon and many others like it have moved online. At first, people can be intimidated by all they have to learn to become an online entrepreneur.
They’re afraid they may not have the mental prowess, business acumen or energy to make an online business work. They also don’t want to take on financial burdens and run a risk of losing their savings.
Most media stories tend to focus on younger entrepreneurs such as guru, Mark Zuckerberg, who became a young billionaire by introducing Facebook – a socializing network used the world over.In fact whilst there are an abundance of young and very smart individuals out there encouraging people from all ages and backgrounds to take the plunge online and start up an internet marketing business, there are also a whole host of more mature 20 year plus experienced entrepreneurs who offer all sorts of coaching and mentoring to get you started.
In addition there are plenty of senior entrepreneurs who have been enormously successful with start-up businesses. At the very least, seniors can easily supplement their retirement income, topping up their pension or general income and enabling them to live a better lifestyle than before using the Internet and this has made it possible to become successful with home-based businesses.
It’s a fact that age isn’t a factor in Internet start-up businesses. If you have the passion, can make a commitment to learn and utilize all that computers and the Internet have to offer, and the drive to take action (most important for young and old alike) you can profit during financially tough times.
Don’t be content to waste the best years of your life living a financially strapped and lackadaisical lifestyle. Remember “financial fitness is not a pipe dream or a state of mind. It’s a reality if you are willing to pursue it and embrace it.” – (Will Robinson). Learn how the Internet can help make you into a senior entrepreneur.
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